Legendary Music Mogul, Entrepreneur, and Author
Mathew Knowles: Biography at a Glance
- Mathew Knowles is best known for architecting the careers of Beyoncé, Destiny’s Child, and Solange, as well as his work with legends such as Chaka Khan, The O’Jays, Earth, Wind & Fire, and many others.
- Knowles shares his story of resilience which includes a journey from living in the heart of segregation as a Black man walking down a dirt road to his all-white elementary school all the way to walking down the red carpet at the Grammy’s.
- His book, The DNA of Achievers: 10 Traits of Highly Successful Professionals, details the traits he has recognized in the most successful people he has crossed paths with.
- Before his career in the music industry, his business resume included sales and marketing at Xerox Medical Systems (being named its worldwide #1 salesperson multiple years in a row), Phillips Medical Systems, and Johnson & Johnson.
- As a pioneer for black success in the corporate world, he advises organizations on how to create more diverse, open, and culturally rich environments and helps them understand the motivation, mindsets, strategies, and work ethic required to spearhead and ignite the spark needed to see results.
- A cancer survivor, Knowles is also passionate about raising awareness of cancer symptoms and the importance of being proactive about one's health.
Videos
Biography
Meet Mathew Knowles, the global leader in sales & marketing, brand development, entrepreneurship, and leadership.
With over $5 billion generated across multiple industries, more than $100 million in exits and acquisitions, and the development, recording, and distribution of some of culture's most notable careers such as Beyoncé, Destiny's Child, Earth, Wind & Fire, Solange, and many more, Knowles stands as a pillar for corporate, entrepreneurial, and black success.
His inspiring and self-made story started with humble beginnings.
Growing up on a dirt road in Alabama during the heart of segregation, he attended all-white schools and was often the target of extreme racism and bullying from his classmates and even his educators and other authority figures.
However, he was always guided forward by his entrepreneurial spirit, instilled in him by his parents, which fueled his dreams for massive achievement and impact.
He found early success in his career at Xerox Medical Systems, where he quickly rose the ranks globally to become their number one salesperson worldwide for multiple years in a row. Always an innovator and a catalyst for change, Knowles led initiatives within Xerox that would allow for the entire organization to be named by Forbes as the number one workplace for minority professionals—decades before such topics became a focus in Corporate America.
He found additional corporate sales and marketing success as a top sales and marketing representative for Philips Medical Systems and Johnson & Johnson.
He simultaneously started a business with his former wife, Ms. Tina Knowles; “Headliners,” which ultimately made them highly notable and successful in the Houston beauty industry.
The name “Headliners” would serve almost as a prophetic symbol for the next phase of Knowles’ journey, which included taking a risk that would change the course of history; leaving his successful corporate career to enter the music industry with a yet undiscovered Destiny’s Child.
Once again, his passion, innovation, and entrepreneurial spirit were his guides toward success.
Recently quoted as “one of the greatest music managers and branding architects of all time,” Knowles navigated the uncertain and risky waters of the music industry to develop some of the most iconic acts in history along with one of the most successful independent music labels ever with over 450 million records sold.
His storied resume in the business world also includes leading some of the most successful marketing campaigns of all time, working with organizations like Pepsi, L'Oréal, Samsung, and House of Deréon Apparel to name a few. The latter of which, Knowles served as Chief Marketing Officer and directly contributed to its $75 million acquisition in 2011.
His legacy and impact in the music industry continues to this day with his daughter, Beyoncé, recently being named the most-awarded artist in Grammy history.
Today, Mathew Knowles is widely regarded as the best in the world at what he does and is a sought-after speaker, consultant, and educator for some of the world's largest organizations and conferences in the areas of sales, marketing, leadership, mindset, entrepreneurship, DEI, mental health, wellness, cancer awareness and early detection, and much more. His talks, conversations, and speeches with organizations and stages like TEDx have been viewed millions of times online.
Additionally, he holds professorships at various institutions, including the prestigious London College of Contemporary Music.
His work in the entertainment industry continues with the newly rebranded Music World Music Film & Television, LLC which is currently developing several highly anticipated projects for the big and small screen.
Knowles' professional insights and expert digital content have been recognized by organizations like LinkedIn, where he's been named a "LinkedIn Top Voice," a distinction reserved for the world's foremost authorities in their fields such as Bill Gates, Arianna Huffington, and Barack Obama.
His expertise has also made him a highly notable advisor and board member for dozens of organizations across a wide array of industries.
As a male breast cancer survivor, he is also a vocal advocate for early detection.
Whether he is developing some of the biggest brands in history, inspiring global audiences, or helping businesses and entrepreneurs achieve their goals, Mathew Knowles' unmatched talent and experience make him a true business and industry icon.
Topics
The DNA of Achievers
A personal and professional-oriented, motivational, and inspirational talk all rolled into one. As the title suggests, it focuses on characteristics that are common among successful people from all walks of life.
Simply put, the traits for success are learnable, teachable, and able to be implemented by those who learn and apply them.
The DNA of Achievers serves as a schematic for executives, entrepreneurs, sales teams, and any professional who is seeking an edge over the competition.
Mathew Knowles reveals the very traits of success he used in crafting the careers of Beyonce, Solange, Destiny’s Child, Grammy-winning artist Le’Andria Johnson and many more.
In other words, learn exactly what you need to know to create not just small, or isolated points of success, but widespread and notable success that the whole world will be talking about.
Mass-Movement Marketing
This program will help your audience, team, and organization THINK differently, and create the types of marketing campaigns that get noticed and drive results in today’s world.
Considering Beyoncé's longevity and impact on culture, your organization will greatly benefit from Mathew Knowles' new program which gives you an exclusive "look behind the curtain" into some of the culture's most successful brands and marketing campaigns, giving you an edge over your competition.
Specifically, your team/audience will learn:
- The culture-shifting marketing strategies used to architect the careers of Beyoncé, Solange, Destiny’s Child, and many more
- The secrets to create a massive and loyal fanbase that results in market domination regardless of your niche or industry
- The strategic thinking he developed and taught his team which resulted in over 450 million records sold
This isn’t just about creating “campaigns,” it’s about creating mass movements with your marketing.
Celebrating Diversity in the Workplace
Now more than ever before, your organization needs to understand that diversity is a critical part of its success.
Beginning with stories from his childhood, growing up in the heart of segregation in the 1950s and 1960s, Knowles explains how his early experiences shaped his mindset and derives from and shares key lessons as a minority who created monumental success in culture.
He explains the difference between a unified and harmonized workforce, why the former is a detriment to your organization’s future and why the latter needs to be embraced immediately.
Additionally, he shows how championship teams succeeded by leveraging diversity, and how your organization can tap into and harness that same power.
Finally, he’ll show your audience the exact steps it needs to create a more diverse, open, and culturally rich organization that truly understands the power behind each individual’s unique differences and backgrounds.
